MailChimp

MailChimp is a well-known all-in-one marketing platform which allows integration with CartBounty to help with abandoned cart recovery. It is easy to use and offers a free plan to start with.

Integrating with MailChimp
Abandoned cart recovery
Enable coupons
Exclusions

1. Integrating with MailChimp

Sign in to MailChimp
Navigate to Account > Extras > API keys
Create a new API key
Go to your WordPress dashboard > WooCommerce > CartBounty Pro
Open Recovery > MailChimp
Enter the API key
Use the “Save settings” button
Select a list to sync abandoned carts with if option presented
Optionally setup Exclusions
Save the settings

Please note that if you have previously connected your store with MailChimp, CartBounty will not present the option to choose a list and will automatically use the same list that has been already connected. MailChimp allows to connect only one list with each store.

If the integration is successful, you will see a green “Connected” notice. Now you are ready to setup abandoned cart recovery in MailChimp.

2. Abandoned cart recovery

MailChimp allows to choose between a single reminder email and a series of multiple emails. Please follow this video tutorial or the steps below to enable single abandoned cart recovery email in MailChimp:

Sign in to MailChimp
Navigate to Integrations > Manage
Click on the “WooCommerce” connected app
Use the “Manage your sites” link
Click on the “Add” button next to Abandoned cart email (if you have multiple sites connected with MailChimp, please make sure you use the “Switch site” link to work with the correct site)
Fill and complete abandoned cart email details (audience, list, timing etc.)
Setup email content using “Resolve” or “Edit design” buttons
Select one of the abandoned cart templates and use that editor to edit contents of the reminder email. Save and continue once everything is ready
Use the “Start sending” button to activate abandoned cart reminder email

Please note that if you are using email series, MailChimp will not send 2nd and 3rd emails unless the user has subscribed to your list.

3. Enable coupons

CartBounty allows to include both static and one-time generated discount codes inside recovery emails to sway users into completing their orders. To enable coupons, please start by configuring coupon code inside CartBounty and then add it to your MailChimp email.

Abandoned cart users who are not eligible for the coupon code will not receive it.

Configure coupon

Go to your WordPress dashboard > WooCommerce > CartBounty Pro
Open Recovery > MailChimp
Choose to generate a unique coupon code for each abandoned cart user or select an existing coupon code from the list that will be sent to eligible abandoned carts
Setup Usage restrictions if necessary
Use the “Save settings” button

How to generate coupon code in WooCommerce — Generate coupon code

Add coupon to MailChimp email

To add a coupon code to your MailChimp email, please follow these steps:

Sign in to MailChimp
Navigate to Automations > My Journeys
Choose to edit your abandoned cart automation
Pause the automation to edit the email design
Use the “Edit design” button
Add the following coupon code block to your email using a Text block.

*|IF:CBCOUPON|* Use coupon code to get a 10% discount *|END:IF|*
*|IF:CBCOUPON|* *|CBCOUPON|* *|END:IF|*
*|IF:CBCOUPONXP|* Coupon expires: *|CBCOUPONXP|* *|END:IF|*

4. Exclusions

Exclusions block allows an easy way to exclude carts from abandoned cart recovery containing specific products or product categories. If any of the excluded products or product categories is found inside the cart, CartBounty will automatically exclude this cart from recovery.

What’s next

You have learned how to send abandoned cart reminder emails using CartBounty with MailChimp. You might find the following topics useful:

Last updated 3 months ago